Associate Director of Enrollment Operations

Associate Director of Enrollment Operations

  • Full Time
  • Anywhere
Job Description:

Associate Director of Enrollment Operations (ADEO)
Undergraduate Admissions
Associate Director
SUPERVISION RECEIVED: Supervised by the Director of Admission(s) and Operations

SUPERVISION EXERCISED: None or Student Employees


POSITION SUMMARY: The ADEO is responsible for the day-to-day operations of the Customer Relationship Management (CRM) application and environment for the Undergraduate and International Admissions offices, including data management and analysis, CRM management and development, marketing, communication, and workflow facilitation, and administrative and project management support as well as for the financial aid software, PowerFAIDS. This position uses system analysis and best practice recommendations in order to identify opportunities to improve the enrollment process and practices. The position aims at creating efficiencies and coordinating workflows for the supported areas and oversees the execution of all operational activities to ensure high levels of performance and customer service. Additionally, the ADEO supports the Enrollment Strategic Plan and is a brand ambassador who advises management and end-users on optimal use of our technology and systems on an ongoing and sustained basis.


Policy, Process, Strategy

Assist in developing and managing all workflows and processes in supported areas. Work with Salesforce CRM, Target X, Jenzabar EX, and PowerFAIDS to manage and maintain all enrollment management components.
Develop strategies and set policies for data collection and performance reporting, communicate to senior leadership, to inform coordinated marketing purchases, and to ensure data integrity in all systems.
Assist in developing systems that enforce accountability across the supported areas. This responsibility area will include providing reporting training and support to end users as well as the development and management of all general reports including Daily Activity, Weekly Admissions, CRM ad hoc, and any reports upon special request from the Director of Undergraduate Admission and Operations and/or the Assistant Vice President of Admission and Financial Aid.
Develop and manage processes, handoffs, and cross-departmental interfaces (including but not limited to Registrar’s Office, Academic Affairs, Center for Global Education, and Career and Civic Engagement) that lead to a student experience that matches our academic standards.
Communication and management

Implement the project planning, inventory control, fulfillment, and deployment for all communication plan materials including emails, chats, behavioral website prompts, letters, print materials, and postcards to various prospective student populations.
Facilitate the operations piece of the admissions and financial aid communications flow to ensure timely execution of all print and electronic communication to prospective students throughout their lifecycle.
Provide onboarding and continued systems training for new and existing end users.
Develop and regularly update a training manual and program for new hires.
Analytics and recruiting

Assist with producing and analyze metrics and dashboards to evaluate marketing and sales team effectiveness.
Meet with prospective students and families to support the interview and enrollment process as required.
Troubleshoot data input, accuracy, and flow issues within admissions or financial aid systems and work with Information Technology to resolve issues.

A baccalaureate degree in an appropriate field is required
Experience working in an admissions and/or financial aid office at an accredited school is preferred
Excellent verbal, written and interpersonal skills are necessary
A tireless commitment to customer service
Detail-oriented and adept at problem solving
Ability to work both independently and as a member of the enrollment team
Some knowledge of enrollment processes, data management software, and/or enrollment databases preferable
Ability to handle multiple tasks simultaneously
TO APPLY: Qualified candidates should attach their cover letter and resume to the online application by clicking “Apply Now”. Please attach documents as a PDF file.


Link to our DEI Action Plan:


Deep respect for others is fundamental to the Moravian University community. Moravian University does not discriminate against any employee, applicant for employment, student, or applicant for admission on the basis of actual or perceived race, ethnicity, color, sex, religion, age, ancestry, national origin, caste, sexual orientation, gender identity or expression, genetic information, pregnancy, familial status, marital status, citizenship status, veteran/military status, disability status, or any other protected category under applicable local, state, or federal laws.


Concerns regarding all forms of discrimination, including sexual harassment and/or sex discrimination in employment:

Leah M. Naso

Executive Director for Equity & Compliance (Title IX Coordinator)

210 Colonial Hall

Moravian University

1200 Main St.

Bethlehem, Pennsylvania 18018

(610) 861-1529


Concerns regarding gender and equity in athletics:

Rebecca May

Assistant Athletic Director (Deputy Title IX Coordinator)

148 Johnston Hall

Moravian University

1200 Main St.

Bethlehem, Pennsylvania 18018

(610) 625-7791


Concerns regarding the application of Title IX:

U.S. Department of Education

Office of Civil Rights

100 Penn Square East, Suite 515

Philadelphia, PA 19107-3323

(215) 656-8541


Report sexual harassment/sex discrimination online anytime (can be anonymous) at Grievance procedures can be found in the institutional Equal Opportunity, Harassment, and Non-Discrimination Policy at


Please visit to review benefits offered at Moravian University.*


WORK ENVIRONMENT: The work environment characteristics described here are representative of those encountered while performing the essential functions of this job.

The individual is routinely exposed to indoor conditions and outdoor weather and temperature extremes, and moderate noise level.


Pursuant to the ADA, Moravian University will provide reasonable services and accommodation(s) to employees with qualified disabilities in order to perform the essential functions of their employment, except when doing so would be unduly disruptive and/or result in undue hardship to the University. Accommodations are determined on a case-by-case basis through documentation review and an interactive interview process that includes the employee’s supervisor. Requests for accommodation or questions about this process should be directed to Human Resources at or 610.861.1527. View the standard physical demands for positions at Moravian University. If this position requires additional or different demands, a Human Resources team member will notify you.


The specific statements shown in each section of this description are not intended to be all-inclusive. They represent typical elements and criteria necessary to successfully perform the job.


*Please visit this link to review the benefit eligibility status associated with this position.

Moravian University offers students a private education they will not find anywhere else: personal attention and preparation for life with a record of success longer than our nation’s history. Located in Bethlehem, Pennsylvania and offering undergraduate and graduate degrees that blend liberal arts with professional programs, Moravian University has been preparing students for reflective lives, fulfilling careers, and transformative leadership in a world of change since 1742. Moravian University is a member of The New American Colleges and Universities (NAC&U), a national consortium of selective, small to mid-size independent colleges and universities dedicated to the purposeful integration of liberal education, professional studies, and civic engagement. Visit to learn more about how the Moravian University focus on education for all prepares its students for life-long success.
Moravian University is an equal opportunity employer valuing diversity and encouraging individuals from under-represented populations to apply. EOE


Moravian University


QUALIFICATIONS: A baccalaureate degree in an appropriate field is required. Experience working in an admissions and/or financial aid office at an accredited school is preferred. Excellent verbal, written and interpersonal skills are necessary. A tireless commitment to customer service. Detail-oriented and adept at problem solving. Ability to work both independently and as a member of the enrollment team. Some knowledge of enrollment processes, data management software, and/or enrollment databases preferable. Ability to handle multiple tasks simultaneously.

Application Deadline:

until filled

Accept Electronic Resumes


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